All posts by Sophie Howe

It’s clear that people love the internet, both as a fantastic source of knowledge, an entertainment hub and a way of staying in contact with each other. As of December 2011, there were 52,731,209 internet users in the UK, representing 84.1% of the population, and the same can be seen across the globe. Russia has 70million users, Brazil 82million and China over 500million, to list just a few.

Every day this week, we will be looking at the yuletide traditions of a different country. Yesterday we read about the French customs of placing shoes beneath the tree on Christmas Eve, and hanging out mistletoe for good fortune. Today, Germany.

Every day this week, we have looked at the yuletide traditions of a variety of countries. Today, we round off our tour with the UK. We hope you’ve enjoyed our snapshot of festive customs from around the world. Merry Christmas to everyone from the Comtec team!

Yes, it is that time of year again and the festive mood is already in full swing with most. Every day this week, we will be looking at the yuletide traditions of a different country. Today we explore how to celebrate à la française.

To learn from Pepsi, one size (or flavour) does not fit all. To suit the varying taste buds of customers around the world, Pepsi has come up with around 100 different flavours for international markets.

According to the World Bank’s annual Ease of Doing Business Report, the answer is Singapore.

As we all know, online shopping is on the increase every day. In Europe alone there are 240 million shoppers each spending in the region of £840 every year. By offering your website in other languages, you can access these shoppers, and their wallets, quickly and easily to drive more sales.

The business landscape has changed dramatically over recent years, and today we compete in a fast-paced and ever-growing global marketplace. These days the vast majority of successful businesses understand the importance of using an ecommerce website to sell online to their customers; but surprisingly many are still missing out on a potentially huge share of the international market.

So you are looking to expand into new markets overseas? As you look further afield, your website plays a vital part in winning new customers. However to fully maximise those opportunities, you cannot expect that your well-tended English language website will have the same impact in new markets.