Tag: “Global marketing”

cultural blunders

Lost in translation! 5 of the worst cultural blunders to learn from…and cringe at!

From government officials to household-name brands, it seems we could all do with a reminder on the importance of cultural awareness now and again. In this blog, we look at 5 of the biggest cultural blunders…and how to avoid them!

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Preparing content for translation

How to prepare content for translation

For anyone looking to expand into new markets, preparing content for translation is a key step to success. This blog will walk you through everything you need to consider before pressing send.

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Christmas traditions around the world

24 Global Christmas Traditions

From St. Nicolas to Bodhi Day, we’re sharing the world’s festive celebrations from across cultures and languages. If you’re preparing internal comms for international teams or sharing multicultural marketing this festive season, this might provide some food for thought.

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